A Hong Kong Team with Deep China Roots
CREA Innovations is a sourcing and trading company built on long-term factory relationships and a commitment to getting the details right.
Our Story
CREA Innovations was founded in Canada, with employees in Hong Kong and China to achieve a simple goal: to make product sourcing from Asia straightforward, reliable, and transparent for international brands and retailers.
CREA has over 20 years of experience, and we have developed valued relationships with audited factories to manage sampling and production on a daily basis.
Our staff on the ground in Hong Kong and China allows quick access to the factories and to mitigate problems before they arrive to the customer.
Our Competitive Advantage
Sourcing from Asia is not just about finding the cheapest factory. It requires on-the-ground presence, language capability, and the ability to resolve problems quickly when they arise. We are also able to communicate the client's needs and expectations clearly to avoid confusion and issues.
We specialize in paper goods, stationery, and gift products — a focused category where we've built genuine expertise and trusted factory relationships over many years.
Our Hong Kong base gives us:
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Proximity to manufacturing
Shenzhen and the Pearl River Delta are on our doorstep.
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Regional logistics hub
One of the world's busiest ports and air cargo centres.
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Cultural and language fluency
We communicate natively with factory teams in Cantonese and Mandarin.
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International business standards
Hong Kong's legal and business environment is built for global trade
Our Team
Craig Hansen
Co-Founder & Managing Director
Craig oversees client relationships and business development, with a focus on building long-term partnerships with international brands and retailers.
Anny Hansen
Co-Founder & Operations Director
Anny manages day-to-day operations, supplier relationships, and production oversight — ensuring every order runs smoothly from start to finish.
Phoebe Lam
Sourcing Manager
Phoebe leads factory selection and sampling, drawing on extensive experience in the China manufacturing landscape.
Samuel Lai
Logistics Coordinator
Samuel manages freight, customs documentation, and shipment tracking for all active orders.
Let's Work Together
Whether you have a detailed brief or just an idea — we're happy to have a conversation.